What is Search Engine Optimization ?

Search Engine Optimization, usually called SEO, can be defined as the effectiveness of a website to be easily found on search engines. Google is the most popular search engine used worldwide.

More than one out of two persons use Google in their searches on the web. Hoever, many people are using other search engines as well, such as Yahoo, Msn, Ask and more.

Every search engine has its own robots which scan the web every day and gives ranking to each web site. When a website is efficiently designed for scanning robots, the website will be effectively indexed in the various search engines, which will be easily found and well ranked on the results page.

Most people stop looking at the search results after the first page on Googles, top 10 results.